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8 common bookkeeping mistakes made by startups

10 Common Bookkeeping Mistakes Made by US Startups (And How to Avoid Them)

Author: E2E Accounting Team
Date: July 12, 2024
Category: Bookkeeping
Views: 840 views

Worried You Blew Your Bookkeeping? Don’t Panic, You’re Not Alone

Almost every startup founder makes mistakes with their bookkeeping at some point. The good news is most mistakes are totally fixable, especially if you catch them early enough. The key is knowing what mistakes to watch out for and how to avoid them

Startup life is hectic, and bookkeeping often takes a back seat. Below, we walk you through the most frequent bookkeeping mistakes we see US startups make. We’ll also share our best advice on how to sidestep these pitfalls so you can focus on growing your business without letting your finances spiral out of control

1. Flying Blind: Guessing Your Way Through Bookkeeping

Many entrepreneurs start keeping books without a clear system or understanding of basic bookkeeping principles. They guess their way through categorizing expenses, tracking income, or claiming tax deductions. While it might feel okay at first, guesswork quickly compounds and can leave you with a year’s worth of messy books to fix by tax time.

Why it’s a problem

  • Incorrect expense categorization can reduce your legitimate deductions, costing you more in taxes.
  • Overlooking important deadlines or income streams can throw off your cash flow and tax planning.
  • This approach makes your financial statements unreliable for decision-making.

How to avoid it

  • Use bookkeeping software tailored to small businesses in the US, like QuickBooks Online or Xero.
  • Take time to learn basic bookkeeping fundamentals, either through online courses or reputable blogs. For example, the IRS website offers small business tax guides to get you started.
  • When in doubt, you should hire a qualified bookkeeper familiar with your industry and US tax rules that can help you prevent guesswork from turning into costly mistakes

2. Spending Hours Fighting Clunky or Inappropriate Systems

If your bookkeeping setup isn’t compatible for your business, you’ll spend way more time than necessary keeping your books in order. Some startups try to keep everything on multiple Excel spreadsheets or outdated software, leading to data errors and headaches.

Why it’s a problem:

  • Managing many disconnected files increases the chance of data entry mistakes.
  • Time wasted on manual updates or troubleshooting eats into your productivity.

How to avoid it:

  • Customize your chart of accounts from the beginning to fit your specific business model. This helps classify transactions properly and streamlines reporting.
  • Automate recurring transactions like rent or subscription fees whenever possible.
  • Consider cloud-based accounting software integrated with your bank and payment processors for real-time updates.
  • Don’t hesitate to get help setting up your system, a good bookkeeper or accountant can get you running on the right foot.

3. Failed Compliances

Life gets busy, and bookkeeping is often the last thing on a startup founder’s mind. But procrastinating turns small to-dos into mammoth tasks.

Why’s this bad? Waiting too long means receipts get lost or forgotten, bank reconciliations turn into nightmares, and you miss numerous deductible expenses. Fixing all at once can be overwhelming, or expensive if you hire someone last minute.

How to fix it:

  • Create a habit: spend 30 minutes weekly or monthly updating your books.
  • Use receipt scanning apps (like Expensify or Shoeboxed) to snap and save expense proof on the go.
  • Block calendar reminders and treat bookkeeping like an important appointment — your business depends on it!
  • If overwhelmed, consider hiring a virtual bookkeeper to take the pressure off

4. Mixing Personal and Business Finances (It’s a Minefield)

Using your personal debit or credit card to pay for business expenses or using your business card for personal purchase might feel convenient but creates serious bookkeeping headaches. Not to mention, it can muddy your legal protections as a startup owner.

Why’s this bad?

Mixing accounts creates confusing records, makes it hard to prove business expenses during audits, and may jeopardize your business’s legal protections. The IRS expects clear boundaries between personal and business money

How to fix it:

  • Open a dedicated business checking account and credit card. Conduct all business spending from these accounts only.
  • If you accidentally use personal funds for business expenses, reimburse your business quickly and document it as an owner contribution or loan.
  • Use stickers or labels to distinguish cards, or keep personal cards separate and out of reach during work hours.

5. Ignoring Your Financial Statements

Many startup owners neglect to regularly review their financial statements, like the profit and loss, balance sheet, and cash flow statement, because they find them confusing or intimidating. But these reports are invaluable tools for assessing the health and trends in your business.

Why it’s a problem:

  • You can’t spot cash flow issues or overspending if you don’t compare revenues vs. expenses regularly.
  • You miss opportunities to adjust budgets, increase profitability, or maximize tax deductions.
  • Investors, lenders, or partners won’t be impressed if you’re clueless about your finances.

How to avoid it:

  • Set aside time monthly to review your financial reports.
  • Learn the basics of reading financial statements via free online courses or IRS resources.
  • Work with a CPA or financial advisor who can interpret your data and provide strategic guidance.
  • Use dashboards or apps that simplify financial metrics to digestible summaries.

6. Tossing Receipts (or Losing Them) Instead of Keeping Digital Records

Receipts are the lifeblood of your bookkeeping, particularly when substantiating expenses to the IRS. Throwing them away or losing them can land you in hot water with fines or reduced deductions.

Why it’s a problem:

  • Without proof of expenses, deductions on your tax return might get disallowed.
  • You risk penalties during audits if you can’t produce required documentation.

How to avoid it:

  • Digitize receipts immediately, use phone apps like Expensify, Shoeboxed, or even your smartphone camera plus cloud storage (Google Drive, Dropbox).
  • Organize receipts by month or category for easy retrieval.
  • Retain all records for at least seven years, as recommended by the IRS.
  • Keep detailed notes on expenses that require extra info (e.g., the business purpose of client meals).

7. Hiring the Cheapest Bookkeeper You Can Find

You get what you pay for. An inexperienced or underqualified bookkeeper may save money upfront but create headaches down the line with missed deductions, incorrect entries, or compliance issues.

Why it’s a problem:

  • Mistakes and overlooked errors often go unnoticed until tax time or audits.
  • Poor bookkeeping can delay financial reporting and strategic decisions.

How to avoid it:

  • Hire a bookkeeper with verifiable experience in your industry and knowledge of US startup bookkeeping requirements.
  • Look for certifications (e.g., Certified Bookkeeper from AIPB) or positive client testimonials.
  • Ask about the software they use and ensure it integrates well with your tax preparation.

8. Skipping Out on Hiring a CPA for Tax Strategy and Complex Issues

Bookkeepers handle everyday transaction tracking but CPAs offer tax planning, representation during IRS audits, and advice on business growth.

Why it’s a problem:

  • Without professional tax advice, you might miss crucial deductions or make mistakes triggering audits or penalties.
  • CPAs can assist with year-end tax moves, payroll tax filings, business entity structuring, and more.

How to avoid it:

  • Budget to hire a CPA to review your books periodically, especially for year-end tax filing and financial planning.
  • Use their advice to optimize your tax situation based on current US laws and your startup’s particulars.

9. Misclassifying Owner Payments as Expenses

Sole proprietors and single-member LLCs often mistakenly record owner draws or payments to themselves as regular business expenses. This under-reports taxable income and distorts financial statements.

Why it’s a problem:

  • It lowers your taxable profit incorrectly, risking IRS questions or penalties.
  • Financial reports won’t accurately reflect business performance to investors or lenders.

How to avoid it:

  • Record any payments to yourself as “Owner’s Draw” or equity withdrawals, not as expenses.
  • Work with your accountant to set up proper charts of accounts for equity transactions.
  • Track owner contributions and draws carefully in bookkeeping software.

10. Forgetting or Neglecting Sales Tax Responsibilities

Sales tax can be confusing, and many startups don’t fully understand when or how much sales tax to collect and remit. Yet tax agencies are strict about compliance and errors can lead to heavy fines.

Why it’s a problem:

  • Collecting incorrect sales tax rates can overcharge or undercharge customers.
  • Failing to remit collected sales taxes on time results in penalties and interest.
  • States sometimes audit new businesses aggressively to catch revenue leaks.

How to avoid it:

  • Consult a CPA early to determine your obligations based on your state(s) and the products or services you sell.
  • Stay organized with sales tax reports, filing deadlines, and payments.
  • Use accounting software that automates sales tax calculations and filings based on current jurisdiction rates.

Take the Stress Out of Bookkeeping: Here’s How

Making mistakes is just part of growing a startup. What sets successful founders apart is recognizing bookkeeping issues early and putting systems in place to prevent them from escalating.

If the idea of crunching numbers feels overwhelming, professional bookkeeping services are a game-changer. At companies like E2E Accounting, expert bookkeepers handle everything from categorizing expenses to reconciling accounts and preparing financials designed specifically for US small businesses.

Why consider outsourcing?

  • Save time and focus on what you do best, building your product or serving customers.
  • Get peace of mind that your books are accurate and IRS-ready.
  • Enjoy financial insights and reports that help you make smarter business decisions.

Conclusion

Upholding good bookkeeping habits isn’t just about avoiding tax snacks or audit stress (although those are big reasons!). It’s about gaining clarity into your business’s health and setting yourself up for sustainable growth.

Start today by picking one mistake from this list, and fixing it. Schedule weekly bookkeeping sessions, separate your accounts, or reach out for expert help. Every little improvement paves the way for stronger finances and less stress down the road.

Your startup’s success depends on it.

Need help crafting your bookkeeping system or want us to review your finances? Feel free to reach out, we’d be happy to point you in the right direction!

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